Fashion has been and will always be part of modern human civilization. The demand for designer clothing increases every year as well as the number of people working in the industry—which some sources estimate to be enough to build their own country.
Today, fashion is one of the most lucrative businesses across the globe. Furthermore, the trends and styles that we follow are typically ephemeral and constantly changing—even from season to season. In addition, especially among women, wearing apparels and accessories with a designer’s label is more than just a social status. It defines every individual’s personality and may boost his or her confidence and self-esteem.
From the creations of well-known fashion designers and reputable fashion houses, here is a list of some of the most coveted fashion brands according to which type of garment you would want to wear:
Lingerie – Victoria’s Secret
Victoria’s Secret is famous for its premium lingerie brand and sleepwear for women. It was founded in 1977 by an American businessman, Roy Raymond, and currently has over 1000 operating stores in the United States and the UK. In 2016, the company had an estimated global net sales of $12.6 billion and approximately $5.29 million net sales per store average.
This year’s highly anticipated fashion show was filmed in Shanghai, where 55 Victoria’s Secret models have donned their embellished lingerie and wings covered with tons of crystals while walking down the VS runway at the Mercedes-Benz Arena. In addition, Lais Ribeiro, a Brazilian model, has worn this year’s VS Fantasy Bra worth $2 million (£1.5m); this is by far the most expensive and famous lingerie brand in 2017 according to express.co.uk.
Haute couture – Michael Cinco
A Dubai-based Filipino fashion designer, Michael Cinco is widely known for his magnificent couture creation. He launched his first fashion line in Dubai, in 2003. Eventually, he became famous when he started dressing international celebrities such as Tyra Banks, Christina Aguilera, Lady Gaga, Jennifer Lopez, and Mariah Carey.
One of his most expensive creations was worth $1 million, a six-meter long train wedding gown encrusted with Swarovski crystal worn by an Austrian singer and heiress to the Swarovski fortune, Victoria Swarovski, during her extravagant wedding in the Italian city of Trieste. And just recently, Michael showcased his Fall- Winter 2016-2017 couture collection during the Haute Couture event in Paris. He also designed the farewell gowns of the two latest Miss Universe winners, Philippines and France.
Luxury bags and apparel – Louis Vuitton
Louis Vuitton is the epitome of luxury and one of the most recognized brand names in the world of fashion. It was established in France in 1854 and was named “The World’s Most Valuable Luxury Brand” for six consecutive years (2006-2012). This year, Louis Vuitton ranked again on Forbes list as the 20th Most Valuable Luxury Brand with $28.8 billion brand valuation and $9.9 billion revenue.
Furthermore, Louis Vuitton staged its Fall-Winter Collection for 2012 at Express Train Station in Shanghai. The runway was designed in a highly dramatic setting, with the models onboard all the way from Paris in a luxury train as their theme for the extravaganza and was reportedly cost $8 million for the steam train alone.