The fashion industry is a huge business. After all, Europe’s richest man made most of his money from this sector. However, it is also something that continuously evolve, with innovative trends emerging season after season. This summer, expect new or reinvented fashion styles to hit magazines and shopping malls.

Summer is not only the best time of the year to have the most breathtaking outdoor adventures and island getaways with your friends. It’s also the season when you can express your style and be confidently fashionable. However, finding the right clothes to wear does not only mean expertly choosing the perfect color and outfit combinations. In this sunny season, comfort should always come first.

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So what should you keep in mind before organizing your summer wardrobe? These basic summer fashion tips for women will give you the most relaxed and carefree sunny days you’ll ever have.

  1. Always go natural.

Did you know that synthetic fibers like polyester and rayon trap more heat than natural ones like cotton and linen?

Natural fibers are more breathable than other common synthetic materials. Plus, cottons and linens absorb sweat and dry faster, getting rid of that sweaty and sticky feeling all day.

In addition, synthetic fibers allow bacteria from our skin to readily grow and could cause body odor.

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  1. Ditch the backpack and go for a tote.

If you’re just going out for a short road trip, travel light. Having a backpack stuck to you back will not only make you sweat from the effort of carrying a huge bag but it’s also another layer away from the cool summer breeze.

Summer is all about the fresh and sunlit vibe, so don’t let a backpack ruin that. A tote or a crossbody will always be a smarter and more fashionable choice.

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  1. It’s time to buy that cotton scarf.

A cotton scarf is made of natural fabrics. It doesn’t only absorb heat, it can also help you manage your hair – in style. There are different  ways to wear summer scarves and each can match any outfit that you have planned for the day.

One final trick is to soak parts of the fabric in cold water before you put it whether around your neck or to tie your hair up for an extra cooling effect.

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